Audience 1st
Audience 1st
Is Your Marketing Annoying to Security Folks? How to Fix It | Breaking Through in Cybersecurity Marketing Podcast
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Is Your Marketing Annoying to Security Folks? How to Fix It | Breaking Through in Cybersecurity Marketing Podcast

Understanding your audience is a force multiplier. As a marketer, that is your differentiation.

Thank you for joining me on this journey to becoming a more ethical and moral marketer. I want to stress that I am learning just like many of you. Constant learning, failing and small, consistent, and incremental successes are what drives me forward.

My hope is to share my findings, learnings, and successes with all of you, those phasing into the tech or cybersecurity or already a veteran in the space so that we, as marketers, salespeople, and vendors, can all become better at what we do while arming those who are on the front lines battling the latest threats or solving complex challenges as things change in this digital world.

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