Building a False Sense of Trust vs. Trusted Advisor Status

Audience 1st

Building a False Sense of Trust vs. Trusted Advisor Status | Joshua Marpet

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Building a False Sense of Trust vs. Trusted Advisor Status | Joshua Marpet

The way you build trust can take you in different directions - down a destructive path of ruined reputation or up a rewarding road of unlimited relationships and referrals. What do you choose?

Dani Woolf

Jun 30, 2022

In this episode, I had a brutally honest conversation with Joshua Marpet, CEO of MJM Growth, about his challenges, goals, what vendors do that piss him off, and the alternatives.

Happy listening. 🔥

Guest at a Glance

💡 Name: Joshua Marpet

💡 What he does: Josh is the CEO and Co-Founder of MJM Growth, Executive Director at RM-ISAO, and a faculty member at IANS.

💡 Noteworthy: He is an ex-cop, ex-fireman, ex-blacksmith, and ex-horse dentist (not a joke). He has also worked for the Federal Reserve Bank of Philadelphia, has advised the largest companies in the world, and runs conferences through BSides Delaware along with his wife and business partners. He is also on the board of BSides DC and previously served on the board of BSides Las Vegas and Hackers for Charity.

💡 Where to find Joshua: LinkedIn or Twitter

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Discussion about this podcast

Audience 1st

Welcome to Audience 1st. A podcast for tech marketers looking to break out of the echo chamber to better understand their audience and turn them into loyal customers. Every week, Dani Woolf is having brutally honest conversations with busy tech buyers about what really motivates them, the things they hate that vendors do, and what you can do about it. You’ll get access to practical information on how to build authentic relationships with your audience, listen to and talk with your buyers, and apply real customer insights to your strategies and tactics. You owe it to the world to unmute your mic. Are you ready?

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